Fast food signs go 3D

19 June, 2012

3D is the latest big trend in television, and it’s going to make a big splash in fast food restaurants too, according to Screen Media.

It flags up new technology in the US from Zinger Digital Signs that offer glasses-free 3D menu boards to bring menu items to life and opening up new cross promotional opportunities. Founder David Bawarsky said: “An operator can have a cross-promotion with a Hollywood 3D movie release, showing 3D clips to customers along with product promotion. It’s a natural.”

The new signs come with media players, software, mounts and 42 or 55 inch displays. For more about Zinger, click here.

For the full story, see Restaurant digital signage: Third dimension ‘a natural for fast food menu boards’.