Peach Report

New openings: Denmark’s Noma to hit London; seven up for Pho

25 April, 2012

Noma, the Copenhagen restaurant that frequently appears at the top of the world’s best restaurant lists, is to set up a temporary home in London for this summer’s Olympic Games. Meanwhile, Pho has found its seventh London site.

Noma will operate from Claridge’s Hotel for ten days, from 28 July to 6 August. It will offer a five-course ‘Taste of Noma at Claridge’s’ menu for £195 per person—though the price tag is unlikely to stem what will no doubt be a flood of interest in the venue. The temporary restaurant coincides with a closure of the original Noma for refurbishment. The move continues the trend of big-name pop-up restaurants in the capital.

Vietnamese chain Pho will open its seventh restaurant after picking up a site in Spitalfields in east London. It will take over the former S&M Café there. It joins Pho branches in Clerkenwell, Soho, Oxford Circus and Westfield centres in east and west London as well as Brighton.