Archive
Stealing the lunch money
12 December, 2012
It’s not just ladies who lunch: in the UK, lunchtime is big business. But it is also a battleground between those catering for the eat-at-your-desk market and those looking to attract the popping- out-for-lunch crowd, says David Martin
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Centres of attraction
12 December, 2012
The shopping mall is becoming a place people go to for more than just shopping: increasingly they are there for the eating out experience as well. David Martin looks at the trends
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Upwardly mobile?
12 December, 2012
Is your brand a rising star in the eyes of your customers? In our latest round of Peach BrandTrack research, among 5,000 out of home diners, we questioned users of each brand the extent to which they consider the brand to be ‘on the way up.’
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McDonald’s fans outnumber their rivals
21 October, 2012
McDonald’s has the biggest fan-base of any eating-out brand in Britain. Pizza Hut is the best supported restaurant chain, while Wetherspoon’s is the pub brand with the most active advocates. The findings come from the Peach BrandTrack survey, which tracks the ratings of the country leading eating-out chains.
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Families far from childs' play
1 October, 2012
Family dining is a loosely used term to cover visits made with children and by adult-only family groups. Yet they could not be more different, not only in the eyes of the people involved, but also from the often contrary perspective of other diners, Peach BrandTrack research shows. David Martin reports.
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Brand-to-brand combat
20 June, 2012
People are far from giving up on eating out-of-home and the use of brands is growing. But as choice grows it is becoming an even more competitive marketplace—with brand 'promiscuity' a major issue. David Martin and Lesley Muir analyse the findings of our latest Peach BrandTrack consumer survey
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Londoners - always out and about
20 June, 2012
Latest Peach BrandTrack research continues to demonstrate the importance of London to the eating out market. Londoners are most into the eating out habit - with the highest proportion eating-out every day. The problem is it is a hyper-competitive marketplace.
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Britain's most successful eating-out brands
20 June, 2012
What are the three things you want from your brand? For people to use it, like it and decide to come back? Peach BrandTrack’s latest survey of 5,000 consumers shows the brands that perform best against these three criteria.
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Nando’s tops the casual dining popularity stakes
14 June, 2012
Nando’s has again proved it’s the hottest property in casual dining. Given a choice more people would now choose to eat there than at any other major restaurant or pub brand, according to latest Peach BrandTrack research.
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Cleaning up
25 April, 2012
‘Disney clean’ is a phrase Jim Sullivan, probably the most influential trainer in the chain restaurant market, uses to describe this most basic of ‘pass-go’ restaurant requirements. In conjunction with our partners at Ecolab, Peach BrandTrack has conducted research with consumers to see just how significant the hygiene factor is
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